The GSMA (GSM Association) is a global organisation that brings together the mobile ecosystem to discover, to develop and to offer fundamental innovations that promote business conditions and positive societal changes.
The GSMA's Mobile Money programme aims to accelerate the development of the mobile money ecosystem in favour of people with little or no banking.
Titre de niveau 1
According to the GSMA's consumer survey, adoption and mobile credit application seem to be solid. The results show that people who use mobile money to access credit represent 2 to 36% of respondents according to countries. The use of loans is generally more important in markets where mobile money is more widespread, particularly in Kenya (36%). India (18%) and Pakistan (16%) are exceptions:
- The challenge: in 2021, 235 million people had need for humanitarian assistance, which represents a 40% increase over the pre-pandemic period. This figure is expected to rise to 274 million in 2022, as populations continue to suffer the repercussions of different crises, including the prolonged effects of the COVID-19 pandemic
- The opportunity: Humanitarian actors are increasingly joining forces often to financial service providers for the distribution of monetary assistance, including mobile money providers. Today there are mobile money services in operation in 36 of 44 countries that benefit from United Nations for 2022.
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